
One line
I help experts, coaches, consultants, founders and creatives anywhere in the world become the obvious answer in their field, through positioning, premium digital brands and AI visibility.
Short bio
James Karanja is a Nairobi-based digital brand and authority consultant who helps experts, businesses and creatives worldwide become the obvious answer in their field. He hosts the weekly show and newsletter The Obvious Answer.
Full bio
James Karanja is a digital brand and authority consultant based in Nairobi, Kenya, working with coaches, consultants, speakers, founders, creatives and organisations around the world. Born in Murang'a County, he began with a background in electrical and electronics engineering before teaching himself full-stack development and digital marketing.
He created the Authority Stack, a six-layer method for becoming the obvious choice in any field, and builds complete authority systems covering positioning, messaging, premium websites, content engines and AI visibility. He leads digital for a UK executive coaching brand and a youth leadership organisation, mentors young African creatives, and hosts The Obvious Answer, a weekly show and newsletter on positioning and AI visibility.
Topics
- Personal branding and positioning
- AI visibility, AEO and GEO
- Building a global career from Africa
- Content systems for busy experts