Authority Diagnostic
A clear picture of how you show up today, and exactly what to fix first.
What it is
A focused audit of your positioning, website, profiles, search presence and AI visibility, delivered as a prioritised action plan and a recorded walkthrough.
Who it's for: Experts who feel something is off with how they come across online but can't pin down what, and want a plan before spending money on a rebuild.
What's included
- Positioning review: how clearly your one sentence lands, and what's blurring it
- Website audit covering messaging, structure, conversion paths, speed and technical SEO
- AI visibility test across ChatGPT, Gemini, Perplexity, Claude and Google AI answers
- Profile consistency check across LinkedIn and every platform you use
- Competitor snapshot: who gets recommended in your space and why
- A prioritised action plan, ranked by impact and effort
- A recorded video walkthrough you can share with your team
How it works
Intake
You complete a short questionnaire about your work, your clients and your goals.
Research
I audit your brand from the outside in, the way a potential client and an AI assistant would.
Report
You receive the written plan and video walkthrough within five working days.
Review call
We go through it together live, and you leave knowing exactly what to do next.
The result
You stop guessing. You know what's working, what isn't, and the order to fix it in, whether you do it yourself or with me.
Questions about the Authority Diagnostic
How long does the Authority Diagnostic take?
The report is delivered within five working days of receiving your intake questionnaire, followed by a live review call.
Do I need a website already?
No. If you don't have one, the diagnostic focuses on your positioning, profiles and AI visibility, and gives you a blueprint for the site you need.
Can the diagnostic fee go towards a bigger project?
Yes. If you go on to an Authority Build within 60 days, the diagnostic fee is credited against it.
Also useful
Often a fit for: organisations and non-profits.
Other services: Authority Build, AI Visibility Sprint, Authority Engine.
Pricing: fixed and shared on your fit call. Founding client rates are currently available.
Interested in the Authority Diagnostic?
Book a free fit call. We'll look at where you are, where you want to be, and whether I'm the right person to help. Wherever you are in the world.